Product line extensions are creating confusion

February 1997

    Product line extensions are creating confusion.

    Remember when Bayer meant aspirin? Now there are twelve Bayer formulas that contain either acetaminophen or ibuprofen.

    Kaopectate II and Pepto Diarrhea Control contain loperamide like Imodium...not kaolin, pectin, attapulgite, or bismuth subsalicylate.

Get concise, unbiased advice for effective drug therapy, plus CE/CME

Prescriber Insights: APRN includes:

  • Cutting-edge advice about new medications and how they fit into practice
  • Unbiased, evidence-based, 100% free of financial support from the pharma industry written by your peers
  • Side-by-side comparisons of drugs by class or disease state, plus FAQs, pros/cons, and simple recommendations

Already a subscriber? Log in

Volume pricing available. Get a quote